CRO Analyst – London – Hybrid – 40-45k and benefits – A/b Testing /Google Optimize 360

The CRO Analyst Role:

As a CRO Analyst, you will;

• Build test hypotheses, create, and manage testing plans
• Carry out, monitor, and analyse experiments
• Encourage iterations on completed tests and help to bring successful new features to the website / App
• Continually enhance the testing framework, driving efficiencies to increase both the quality and quantity of testing completed, and the standardisation of the process
• Promote A/B testing best practice, including troubleshooting and spotting issues with test set-ups, making sure current tracking implementations are correct
• Train and up skill team members on A/B testing tools
• Drive engagement with A/B testing, and look for opportunities to grow the scope of A/B testing in the wider business
• Use data and insight to develop a deep understanding of customer behaviour and trends to help identify key points for optimisation

Requirements

• 3+ years A/B Testing experience including an in-depth knowledge of testing theory and approaches (Split, MVT, SEO etc)
• Experience in A/B Testing tools such as Google Optimize 360, Optimizely, or similar
• Knowledge of front-end programming including HTML, CSS or JavaScript
• Experience using web analytics tools (e.g., Google Analytics, Adobe Analytics)
• Experience in segmentation/persona-based analysis
• Experience of working with or within a user experience, customer insight team and/or a product team or function
• Excellent interpersonal skills, persuasive communicator, can-do attitude
• Understanding of the technical aspects of the media industry and media research
• Skilled at working collaboratively across different functions and teams and able to influence a range of stakeholders with data-driven insights and recommendations
• Experience of working with or within a digital marketing team or function
• Experience working with product analytics tools (e.g., Hotjar, Crazy Egg)

What you’ll get in return

• Fortnightly Development Day
• Skilled teams with strong collaboration and mentoring attitude
• Training and in-house workshops
• Early finishes on a Friday
• Work anywhere in the world for two weeks of the year
• Your choice of operating system (Windows or Mac) and development environment
• Social Events including summer and Christmas parties
• Casual dress, friendly people within a relaxed atmosphere
• Company webinars including Yoga, exercise, cooking classes and so much more!
• 25 Days holiday
• A progressive and transparent culture with clear career progression
• Flexible / hybrid working
• Cycle to work scheme

Salary: 

Who are Digital Republic?

How to Apply?