Lead Digital Analyst (Online Sales)– Germany / Remote – Up to 80,000€ – GA360, Looker, BigQuery, SQL, Tealium TMS

Company Description

Digital Republic Talent are seeking a Lead Digital Analyst for a client of ours, they are a dynamic and innovative service provider with a unique culture. They empower employees to use their creativity, looking beyond tools and technology to unlock the full potential of the Adobe Experience Cloud, so that they can deliver visionary digital marketing solutions for the world’s most recognized brands. My partner is on mission of leveraging cutting-edge technology to create memorable digital experiences for the world’s leading brands. And they do it as a diverse, global community of over 1500+ experts collaborating across countries, cultures, languages, and technologies. They harness the advantages of collective expertise and have access to diverse teams, propelling them forward as a prominent player in European customer experience. Operating from some of the globe's most vibrant cities, each office boasts a culture that celebrates over 33 nationalities. Moreover, you'll discover breath-taking views, stylish kitchens, and inviting breakout spaces for rejuvenation and downtime.

Required Skills and Responsibilities

My client is looking for an experienced Lead Digital Analyst based in Germany with occasional travel to Frankfurt. The Lead Digital Analyst plays a vital role in optimizing online sales strategies and enhancing revenue generation through digital channels for our clients. This role involves analyzing customer behavior, monitoring sales trends, and collaborating with various teams to drive effective online sales campaigns and improve customer experience. Your duties will mostly be:

• Identify patterns and trends in data to provide strategic insights to improve sales performance.
• Independent preparation and development of sales analysis
• Perform deep dive analysis using GA4, Data Studio/Looker / Tableau and Big Query
• Coordinate and manage Integrations of GA data into Tableau Dashboards.
• Coordinate Google tags and conversion pixels to enable performance tracking
• Manage possible updates & further development of existing Looker Studio Dashboards
• Coordinate / manage Tag management & debugging (Tealium Engineering) with the engineering team.
• Perform advanced statistical analysis by utilizing machine learning techniques,
• create data models and visualizations.

Required Skills

• Ideally 3-5 years of experience as an analyst with a focus on e-Com
• Proficient in various statistical techniques, hypothesis testing, regression analysis, and other advanced statistical methods.
• Experience in Google Analytics UA/GA360/GA4, Data Studio, Tableau, Looker Domain Skills
• Deeper understanding of programming languages like Python, R, or SQL.
• Willingness to travel occasionally

What makes us smile when we look at your profile: 

• Project experience in being client facing and technical 
• Experience in international projects and working with remote teams
• Not afraid to run workshop and knowledge sharing sessions

What do we offer YOU?

• Permanent contract
• 30 working days of vacation for all employees
• Flexible working hours, with respect to project needs
• Recognition bonus system
• Continuous training and coaching
• Dynamic and international team
• Sponsored gym membership
• Apple work equipment
• Central office locations with great office space
• Table football
• Many off-site company events
• Kitchen access with a large selection of teas, coffee and Bionade
• Everyone has a voice, we are a Holacracy organization
• Choice of where to work from (office, remote, home) from within the country you live
• High degree of freedom/independency (but be aware this goes in line with responsibilities)
• Room to grow (in role, in the (holacratic) organization, out of your current geography (we are global!))

Salary:

Up to 80,000 Euros, plus bonus and benefits

How to Apply?

If you are interested in the Lead Digital Analyst role and want to find out more, apply via the link at the bottom of this page or contact Digital Republic by emailing [email protected] or calling +447834635117 to find out more about the role.  Check our Job Vacancies page for more similar job opportunities.