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Paid Search & Programmatic Lead
Overview
At our company, we're passionate about providing fresh ingredients and recipes while promoting sustainability. The customer acquisition team is crucial for our growth, working across digital and traditional media to drive success. We're looking for candidates who can lead a team, develop marketing strategies, and optimize campaigns.
Responsibilities:
- Develop and implement a global marketing strategy for paid search, programmatic, and display advertising to drive customer acquisition.
- Lead and inspire a team of advertising professionals, ensuring their success.
- Manage the marketing budget, allocating resources for optimal ROI.
- Collaborate with cross-functional teams for integrated marketing campaigns.
- Analyze performance metrics, conduct A/B tests, and optimize campaigns based on data-driven insights.
- Stay updated with industry trends and innovations in digital advertising.
- Maintain relationships with partners and agencies.
- Provide regular updates to the Marketing Leadership team.
Requirements:
- In-depth knowledge of digital marketing platforms like Google Ads, DV360, and programmatic tools.
- Strong analytical skills to interpret data and optimize campaigns.
- Proven success in managing large budgets and achieving strong ROI.
- Excellent leadership and team management skills.
- Effective communication and collaboration with cross-functional teams.
- Strategic thinking and problem-solving abilities.
- Results-driven mindset with a track record of exceeding targets.
- Passion for the direct-to-consumer industry and interest in culinary trends.
How do You Apply?
If you are interested in applying for this role contact me on the phone +1 (737) 2567409 or get in touch via email at [email protected]Who Are Digital Republic?
Digital Republic Recruitment has been created with the sole purpose of delivering dedicated web and digital analytics recruitment solutions across the UK. The Digital Republic Talent aims to use our in-depth web and digital analytics expertise to provide an unparalleled experience to anyone doing business with our passionate and motivated people. Check out the website on www.digitalrepublictalent.com. You can also find out more on Twitter and Linkedin. If you have any specific questions or need further assistance, feel free to ask!News & Insights
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