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Programmatic Trader – Remote – Leading Healthcare Adtech US
Overview
As a Programmatic Trader, you will:
- Develop campaign strategies in partnership with our Account Management and Sales teams
- Evaluate the best avenues and conclusions driven from both data and marketing client campaigns
- Create and actively manage and optimize programmatic campaigns in DSPs
- Produce and present engaging campaign analysis to clients, demonstrating the effectiveness of planning, testing and media optimization and management
- Provide troubleshooting and QA support to address campaign delivery and performance issues
- Provide advanced insights to implement and to shape the performance of the campaigns
- Monitor campaign performance for optimization and provide ongoing communication to your partners and clients on the traction
- Exceed defined KPIs for each campaign through constant monitoring and regular optimizations, or recommending campaign changes to sales team
- Budget management including approving and actualizing invoices, monitoring and forecasting media & fees, and documenting budget changes in DSP
- Maintain relationships with tech partners to keep up-to-date on new products, new features, pricing, and innovation
- You have a passion for learning new and innovative programmatic technology trends and love to further your knowledge
- You have strong analytical skills with outside of the box thinking, and are open to developing creative ways to modify campaigns to achieve desired results
- You are eager for career progression in AdTech
- You are consistently curious and inquisitive – and have the desire to learn how platforms work, and more importantly, learn how to game them
- You have the ability to prioritize and manage multiple deliverables & project timelines efficiently
- Bachelor’s Degree
- At least 2 years of experience in programmatic buying
- Experience with web languages including HTML, JavaScript, and SQL a plus
- Desire and ability to learn new technical skills sets such as using an API to automate campaigns
- Outstanding written and verbal communication
- Research and problem solving skills
- Supportive team culture
- Competitive pay and benefits
- Unlimited PTO
- Remote work environment with the option to go into the office whenever you want (in NYC)
- Fun, friendly and casual work environment
- Unparalleled experience with opportunities to be recognized and to build valuable skills and grow your career
- Company-sponsored education and learning programs
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