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Senior Campaign Manager – Social | Central Activation – Atlanta / Hybrid – Global Media Organisation – $55,000 – $65,000 + Benefits
Overview
Job Description
My client's Central Activation team provides a valuable service to the Agency Teams & Clients who are executing digital media campaigns but do not have the time or resources to do it themselves. As we grow at a rapid pace across digital media capabilities, we are looking to add a talented and motivated Senior Campaign Manager to help oversee Social Activation for our global delivery network. This position requires a highly motivated, entrepreneurial person to support all aspects of execution. The ideal candidate should have the ability to work independently and realize they will be a key component of a small and cohesive team.
The Senior Campaign Manager will partner with team members within our global delivery network and collaborate with my client's Agency partners to ensure the successful implementation and execution of Social campaigns for the agency clients. The ideal candidate should be familiar with managing Social campaigns from planning to execution. They will be knowledgeable in platforms such as Facebook, LinkedIn, Pinterest, Snapchat, Twitter, Reddit and/or TikTok, etc.
Day-to-day responsibilities will include collaborating with our Client Operations team, US Agency or Client Counterparts, and key industry Platform partners to drive KPI success. The role will help to oversee a team in our globally distributed locations that support the execution of Social campaigns. The Senior Campaign Manager will create and manage various workflows, training plans, and develop standards to ensure efficiency when working with internal teams and clients. This is a non-traditional Senior Campaign Manager role that requires experience but will not include hands-on keyboard campaign management.
Responsibilities:
- Maintain knowledge of Social Platforms & Optimizations to develop structured training plans, team competence, and standard procedures
- Oversee execution of multinational social campaigns and provide troubleshooting for campaign delivery and performance support
- Be able to conduct a full analysis of campaign performance, optimizations, issues, etc.
- Deliver input on campaign goals, approaches, and methods to help establish success metrics
- Work with internal teams to provide clients with social media recommendations and optimization strategies that align with objectives
- Establish and uphold workflows for collaboration between internal teams and global support teams
- Maintain training resources and mentor staff within our global delivery network
- Partner with internal resources and external partners to stay abreast of industry and product updates, supporting implementation of best practices and continuous knowledge sharing
- Identify areas of opportunity to improve current procedures, and grow internal team capability
Qualifications:
- A Bachelor’s degree
- 3+ years of online advertising experience, with professional experience in the Social space doing bid management, campaign management or digital operations
- Experience collaborating with global counterparts for support
- Experience buying and planning within Social platforms, Facebook, LinkedIn, Pinterest,
- Snapchat, Twitter, Reddit, TikTok, etc.
- Ability to prioritize and manage multiple deliverables & project timelines efficiently
- Deep understanding of Social metrics, how they interrelate so as to be able to guide the team to
- effectively leverage those levers
- Working knowledge of ad tech platforms, manual bidding platforms, APIs, etc.
- Strong relationship-building, diplomacy, and decision-making skills with the ability to think creatively
- Proficiency with Microsoft Office suite
How do you apply?
If you are interested in the Senior Campaign Manager role and want to find out more, apply via the link at the bottom of this page or contact Digital Republic Talent by email ([email protected]) or call +1 737 2567409. Check our Job Vacancies page for more job opportunities.
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