Senior Multichannel Analyst – Multichannel Data & Insights Agency – Google Analytics / Adobe, Optimisely, HTML – Farringdon, London – £50,000 – £60,000 + 10% Bonus + Excellent Benefits

Senior Multichannel Analyst - Multichannel Data & Insights Agency - Google Analytics / Adobe, Optimisely, HTML - Farringdon, London – 50,000£ – 60,000£ + 10% Bonus + Excellent Benefits

About the company

The company specialises in providing high quality data solutions to a wide range of “big-name” clients across a variety of business sectors. The agency provides support around 4 main areas: deep-dive analysis, actionable insights, implementation and data strategy. Organisational projects lead to long term and evolving relationships, in which the agency provides on-going strategic support and analysis to help increase customer engagement and improve business ROI.

About Senior Multichannel Analyst

An excellent opportunity has arisen for a Senior Multichannel Analyst to join the growing team, to play an important part in a fast-paced and collaborative environment. The right candidate will work across several clients to provide actionable insights and bespoke strategic solutions. You will have a fantastic opportunity to define and shape multichannel data strategies for leading enterprises and will play a vital role in the growth and strategic direction of our company.

Key Responsibilities

You will help to deliver a key range of digital analytics and optimisation services for clients, including:

• Digital Data Strategy & Planning
• Measurement Requirements Definition
• Data Implementation & Maintenance
• Optimisation Analysis and Management
• A/B & Multivariate Testing & Ongoing Optimisation
• Data Experimentation & Investigation
• Multichannel Deep-Dive Insight
• Segmentation / Statistical Analysis
• Correlation Analysis & Algorithm Development
• Emerging Measurement Techniques and Analytical Methods (R, Python)
• Big Data Technologies (Hadoop, Syntasa, AWS, Adobe Data Workbench)
• Analytics and Insight Evangelism and Training

Experience and Qualifications

At least 4 – 5 years of working with digital analytics tools, such as Adobe Analytics, Google Analytics, WebTrends Infinity, IBM CoreMetrics

Experience of working with digital optimisation tools: Adobe Target, Google Optimiser, Oracle Maxymiser, Optimisely

Experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research

Familiarity and/ or implementation experience of digital data collection techniques and limitations

Confident communication skills, able to translate complex information into concise and usable insights across a diverse stakeholder group though a variety of means (visual, verbal and written)

Advanced skills using the Microsoft Office suite with very strong Excel, Word and PowerPoint skills

Technical understanding of HTML and web applications.

Company Benefits

• Company Bonus scheme and pension matching
• Staff social activities
• Great development programs - continuous training and education
• Based in the heart of Farringdon
• Cycle to work scheme
• Healthcare
• Pension scheme
• 25 days holiday - with additional holidays added based on length of service