Tracking Specialist, Web Analytics, Media Tracking and Marketing – Certified Google Partner Company – London – Remote working – Up to £55,000

Company Overview

This role is with an innovative adtech agency, working with clients from Asus, to Lacoste, Adidas to Breitling.

They help companies to collect, analyse and activate their data across paid, earned and owned channels in order to increase their marketing ROI and improve customer acquisition and retention. They have a global presence- headquartered in Paris- and place an emphasis on growth and development- allocating employees with a training budget in order to pursue their areas of interest.

Role Overview

A fantastic opportunity has arisen for a Tracking Specialist to assist both internal and external stakeholders on all issues related to the implantation of data collection tags on websites and applications. Working in their London team, this role includes web analytics, media tracking and marketing Technology implementations, audits and quality assurance as well as providing technical support and supporting client relationships. Additionally, you will support the stream of our Conversion Rate Optimisation offering.

You will be responsible for creating analytics and media tracking specifications and assisting with the entire implementation process. Your expertise, analytical and project management skills will allow you to be autonomous in your daily operations and customers communications whilst supporting other teams within the organisation.

Relevant Experience

• Degree-level technical degree or equivalent experience; Computer Science or Math preferred
• 1-2 years of experience in a relevant role in an adtech or performance marketing environment
• Excellent analytical skills and problem solving skills
• Organisational and project management skills (organisation of meetings, managing deadlines and client relationships)
• Ability to read/write JavaScript
• Ability to create documentations with technical specifications
• Knowledge of fundamental web concepts (HTML/CSS)
• Experience using a Tag Management System (ideally Google Tag Manager)
• Experience with Web Analytics and AdTech deployment (ideally Google Analytics and GMP / Facebook)
• Experience with multiple Web Analytics tools
• Experience with multiple Tag Management Systems
• Experience using JavaScript to deploy A/B and MVT tests
• Experience with app analytics deployment
• Knowledge of the marketing technology stack (ideally Google Marketing Platform)
• Very good written and oral communication
• Ability to work in a fast paced environment.
• Analytical mindset, keen to apply data to challenges

Desired Attributes

• Detail oriented, proactive and self-motivated, good organisation is paramount
• Curious and eager to learn, able to challenge and recommend solutions to problems
• Flexible, versatile and works well under pressure
• Collaborative, works well in a team, understands that the sum of our parts is better than the individual
• Strong interest in new marketing technologies & the digital industry
• Interest in working in a small growing team
• Right to work in the UK

How to apply?

If you are interested, please apply via LinkedIn, or reach out for an informal chat: [email protected] or 02081469821