When we envisage the typical business magnate or budding entrepreneur, we traditionally think of the booming business or successful career path these people built their names on. Virgin...
Private: News in Data-Driven Digital
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When Consumers Are More Likely To Be Receptive To Ads?
As we’ve previously covered, ad blocking in the US and many parts of Western Europe is here to stay. Many internet users are not happy with ads when they browse the…
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Apple, Like Disney, Is Using TV To Drive Other Parts Of Its Business
Apple and Disney are diving into streaming TV, and they’re positioning it as a gateway for consumers to discover and stick with their varied product portfolios. Yesterday (10…
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M&M’s Pours £1.4m Into Digital To Push New Chocolate Bar Range In UK
M&M’s has launched a £1.4m digital campaign to push its latest venture – a chocolate bar version of its colourful ‘m’ printed chocolates. Link to the campaign: https://bit.ly/2kKZhqX…
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Programmatic Lessons For The OOH Industry
Originally posted by MediaCom programmatic director Ben Whall Digital out of home (DOOH) has long been identified as the next channel set to go through a programmatically powered…
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Why The Fall Is The Best Time To Plan Your Next Career Move?
While most people wait until January to create new habits and make resolutions, the fall is a much more natural time to plot and plan your next career…
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‘Digital Divide’ Will Worsen Inequalities, Without Better Global Cooperation
Inequality will worsen unless the so-called “digital divide” – the gap between under-connected and highly digitalized countries – is not addressed, warns a new report released on Wednesday…
