Nike bought predictive analytics company Celect to bolster its direct-to-consumer (DTC) strategy of serving consumers personally at a global scale. Celect’s cloud-based platform provides data to help retailers...
Private: News in Data-Driven Digital
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Why Gaming Will Be Advertising’s Next Key Channel?
Gaming has been on the radar of advertisers for some time, but it seems to have become a more intriguing prospect in the collective consciousness of the industry…
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What Is Facial Recognition – And How Sinister Is It?
As a surveillance technique it’s ubiquitous, but is still a political, legal and ethical conundrum. What is facial recognition? Facial recognition technology has spread prodigiously. It’s there on Facebook,…
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Why Video Analytics Is A Growth Area For Tech Companies?
Video analytics has been a hot topic for the past few years, but only recently have we seen larger-scale deployments in the public safety sphere. Government spend on…
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Are Companies About to Have a Gen X Retention Problem?
Generation X, represented by cultural icons such as Molly Ringwald, Kurt Cobain, and Alanis Morissette, was long ago written off as the “slacker generation” — apathetic, cynical, and…
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Digital Transformation: Are You Digitally Distraught Or Digitally Determined?
The drive to Digital Transformation is creating a ‘Digital Divide’. Which side are you on? Recent research with industry leaders showed 46% were what they called ‘digitally determined’,…
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5 Actionable Steps You Can Take As An Employer To Narrow The Gender Pay Gap
Full blog on the gender pay gap by Richard Manso here If you are struggling to hire good talent, Digital Republic Recruitment team are here to support your…
