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Data Scientist / Senior Data Scientist – Gen AI / LLM – Growing Media Agency – New York / Hybrid – $110,000 – $150,000

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Overview
Our client is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. They are known for pairing the brightest data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture.
Their clients span the leading brands in finance, technology, media, CPG, real estate, and many other categories. These partnerships have earned them multiple awards and recognition.
Their Data Science team is a group embedded in the media buying practice to translate the domain knowledge gained from running media for their clients to smart tools that push the limits of advanced advertising. Their work includes predictive modeling/optimization, building workflow automation apps, and the pioneering application of Generative AI for novel marketing solutions – all in the service of making our work less repetitive and manual, more optimized, and seeking better outcomes for our media activation and media consulting clients.
They are seeking Data Scientists and Senior Data Scientists who can understand the core business objectives of the internal teams and their clients, and ideate, design, and develop innovative tools leveraging text-based Large Language Models (LLMs) and other Generative AI techniques. While experience in media is a plus, a passion for applying cutting-edge AI to marketing challenges is crucial.
What You’ll Do
All Levels:
- Explore, develop, and deploy Generative AI (specifically LLM-based) tools for marketing applications, such as content ideation/generation, audience persona creation, automated reporting with natural language summaries, campaign strategy assistance, and enhanced customer insights
- Develop new techniques (e.g., traditional ML models, optimization algorithms, LLM fine-tuning, prompt engineering strategies, and automation) to improve company IP and create tools for clients
- Work with other data scientists and engineers to productionalize new tools, including GenAI-powered applications
- Stay current with advancements in Data Science and AI and identify opportunities for their application in the marketing domain
Additional Senior Data Scientist Responsibilities
- Lead the exploration, development, and deployment of complex Generative AI initiatives
- Mentor other data scientists on the team, including upskilling them in Generative AI concepts and techniques
- Drive innovation by staying at the forefront of AI advancements and identifying strategic applications
- Manage multiple concurrent projects and serve as a technical leader on complex AI initiatives
Education & Core Experience Required (All Levels):
- A Bachelors, Masters or PhD from a well-regarded college or university. STEM degrees (e.g., Statistics, Economics, Data Science, Mathematics, Computer Science) are preferred
- Hands-on experience doing quantitative analysis, statistical modeling, optimization and/or machine learning
- Proven experience in developing and deploying solutions using Generative AI, particularly text-based Large Language Models (e.g., experience with APIs like OpenAI's, or open-source models).
- Experience utilizing Python and SQL
- Experience building data science software or analytical workflows
- Experience in advertising or advertising technology is a strong plus, especially if combined with GenAI application in this domain.
Data Scientist
- 2+ years (with Masters/PhD) or 3+ years (with Bachelors) of relevant experience
- 1+ years of experience building data science software, ideally including applications leveraging AI/ML models.
- Academic projects, internships, or personal projects demonstrating application of modeling techniques preferred
Senior Data Scientist
- 4+ years (with Masters) or 2+ years (with PhD) of hands-on experience. Candidates with a Bachelors degree and 5+ years of highly relevant experience may also be considered
- 3+ years building data science software or robust analytical workflows
- Leadership experience managing or mentoring junior data scientists
- (Optional but recommended): Portfolio of projects or case studies demonstrating successful application of advanced modeling techniques to solve complex marketing problems
Skills, Abilities & Knowledge
- Superb communication and presentation skills
- An ability to translate business challenges into quantitative problems, and solve them by whatever means necessary, which may not always be strict machine learning
- Strong understanding of LLM capabilities, limitations, ethical considerations, and the evolving landscape of Generative AI technologies.
- A commitment to managing the quality & accuracy of analytics, ensuring high standards with your and others’ work
- Experience working on a tech team, with experience in cloud technologies, version control, etc.
- Experience in advertising or advertising technology is a plus
Benefits
- Unlimited paid time off
- 401k with company matching and no vesting period
- Annual bonus
- Generous medical plan
- Paid parental leave
How do you apply?
If you are interested in applying for the Data Scientist/ Senior Data Scientist role, please do so via the link on this page or contact Digital Republic on the phone or by email.
Contact us to find out more:
Get in contact with Digital Republic Talent by sending an email to [email protected]. Check out the website on www.digitalrepublictalent.com. You can also find out more on LinkedIn, Instagram or Facebook.
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