Senior Digital Analyst – Digital Intelligence Agency – Google Analytics, Google Tag Manager – Basel, Switzerland – 80,000 – 120,000 CHF + 15% Bonus & Benefits

About the company
Senior Digital Analyst is required for our client, who is an Omni-Channel Analytics and Digital Marketing Optimisation Agency, which focuses on three major areas: analytics, insight and attribution. Located near the historic centre of picturesque Basel, young, dynamic and a quickly growing company is one of the leading Swiss providers of Digital Analytics services. Being the only Google Analytics Certified Partner in northwestern Switzerland, the agency enables data-driven business decisions and optimises marketing investments and digital channels. By bringing together and analysing relevant data and visualisation of knowledge the company creates fact-based decision-making principles,  improving the impact of marketing initiatives and providing realistic digital solutions.

About the Senior Digital Analyst role
Senior Digital Analyst plays a major role in company’s delivery team, providing guidance and support in the Digital Analytics, focusing on implementation and system landscapes.

Main Senior Digital Analyst duties:

• Analysis and interpretation of business data and elaboration of optimisation potentials and recommendations (content, user paths and processes, e-commerce processes)
• Implementation of 3rd party marketing tags utilising Tealium and Google Tag Manager
• Product stewardship with Google Analytics and contacts for Google Partner Manager
• Creation of customised reports, dashboards and presentations
• Formation and implementation of tracking concepts
• Accompanying project management
• Conduction of training courses

About the Senior Digital Analyst candidate

• In-depth knowledge and experience with Google Analytics (Google Analytics 360 suite would be advantageous) and Google Tag Manager
• Hands-on experience in online marketing and performance optimisation
• Experience in the Omni-channel data analysis, online marketing (AdWords, DoubleClick, SEO etc.) or A / B Testing (desirable)
• Good communicative German and English language skills
• JavaScript and jQuery skills (desirable)
• Excellent analytical and conceptual skills  
• Avid interest in new technologies, market and product developments and trends

What Senior Digital Analyst will get in return

• A very competitive package consisting of healthcare, pension, flexible working and decent holiday entitlement
• Great opportunity to work on exciting projects with interesting customers, gaining versatile expertise
• Excellent training and development opportunities as well as engaging organisational culture and productive work environment
• Career progression in line with the planned business expansion in the following year

Who are Digital Republic
Digital Republic Recruitment has been created with the sole purpose of delivering dedicated web and digital analytics recruitment solutions across the UK. The Republic aims to use our in-depth web and digital analytics expertise to provide an unparalleled experience to anyone doing business with our passionate and motivated people.

You can also find out more on Twitter and LinkedIn

What you need to do now
If you are interested in applying for the Senior Digital Analyst role register now via the link on this page or contact Digital Republic on the phone 0203-637-3331 or email Ivona at Digital Republic.