Pound hits highest level since Brexit vote 33 minutes ago Image copyrightGETTY IMAGES Sterling has jumped to its highest level against the US dollar since the Brexit vote....
Private: News in Data-Driven Digital
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Four ways user data can inspire Google-relevant redesigns
Four ways user data can inspire Google-relevant redesigns By Jaron Rubenstein 01 June 2017, 12:12 p.m. Data-driven marketing, Mobile Marketing, Search Marketing, Web Analytics It’s not just SEO hype — search is…
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Golden Globes 2018: Sexual harassment scandal dominates ceremony
Golden Globes 2018: Sexual harassment scandal dominates ceremony Golden Globes 2018 Media captionStars at the Golden Globes used their speeches to call for change Powerful speeches about Hollywood’s…
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Why marketers should consider using embedded analytics
Why marketers should consider using embedded analytics By Tom Cahill 15 August 2016, 10:10 a.m. (c)iStock.com/Rawpixel Ltd Effective customer relationships are driven by familiarity and empathy. But brands will…
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Measuring how offline marketing drives website traffic: The fundamentals
Measuring how offline marketing drives website traffic: The fundamentals Looking to track your offline marketing campaigns? Contributor John Lincoln walks you through the process and the tools you’ll…
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Marketing sector needs to improve at using analytics, research says
Marketing sector needs to improve at using analytics, research says By Rachael Power31 August 2016, 12:12 p.m. (c)iStock.com/Tsyhun While just last week we reported the use of analytics is…
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Why mobile analytics is overtaking web analytics
Why mobile analytics is overtaking web analytics By Alon Even20 May 2014, 00:12 a.m. “Mobile has won” – Eric Schmidt, Google Executive Chairman Mobile Take-Off As the mobile…
